If you’re looking for financial providers that make a positive impact on the planet as well as on your own pocket, our Good Egg firms are as good as it gets.
To earn their mark, they must pass a strict independent screening process to prove that they are doing what they say they are. Not just once, but every year.
We are proud to now have eight Good Egg firms. These are: Triodos Bank, PensionBee, Ecology Building Society, EQ Investors, Thrive Renewables, Path Financial, Switchfoot Wealth, and our newest edition – Unity Trust Bank.
To mark Earth Day – which has the theme ‘Our Power Our Planet’ – we look at what some of our Good Egg firms have been up to in the last year, and their plans for the next.
Richard Ravelin, General Manager at Path Financial
“We’ve taken bold steps to broaden access to responsible investment, empowering a wider range of investors to shape a more sustainable future. With significant funds now under our influence, recent recruitment of top talent, and our continued thought leadership in the field, we are thrilled to now act as co-manufacturer of our own in-house portfolios.
“Our Positive Impact range remains a cornerstone of what we offer. But we’ve also launched an exciting, innovative new portfolio range – designed not only to align with ethical values, but also to optimise shareholder engagement and stewardship. This is a first for ethical investing: a portfolio strategy built on partnering exclusively with fund managers who take voting and shareholder engagement seriously.
“In the face of headwinds against ESG investing, our commitment to active stewardship has never been stronger. We continue to collaborate with leading industry bodies and campaign organisations like ShareAction to promote meaningful shareholder advocacy. We believe that better corporate behaviour stems from investors taking responsibility – through active voting, robust engagement, and increased visibility.
“Looking ahead, we’re excited about what’s next. The momentum we’ve built this past year has laid the foundation for even greater impact.”
Roger Hattam, Director of Retail Banking at Triodos Bank
“The Triodos personal current account was re-launched last year with a new Visa recycled PVC debit card and Apple Pay mobile contactless payments are now available (Google Pay is expected soon). We’ve made over 30 changes to our mobile banking app in the past year to improve what it can do for customers and have also launched improved customer service options from the Bristol-based team, such as new chat capability.
“As well as a current account, Triodos offers savings accounts and investment accounts. As part of a portfolio of stocks and shares investment funds available to UK investors, the new Future Generations Fund was launched to UK retail investors last year. Triodos is consistently named ‘Best Ethical Financial Provider’ at the British Bank Awards.
“In early 2025, Triodos began accepting applications for new business savings accounts again and later this year new accounts for children will also be available. The Triodos crowdfunding platform has been offering an IFISA investment in the pioneering interiors company House of Hackney.
“Triodos is one of the only B Corporation certified banks in the UK and is well-known for leading on transparency and focusing on impactful lending – this year marks 30 years of supporting areas such as affordable green homes, community renewable energy and education providers, small businesses and charities.”
Lisa Picardo, Chief Business Officer UK at PensionBee
“Our approach to sustainable pensions has always been guided by what our customers tell us matters most to them. Since the launch of our first responsible investment option in 2017, we’ve consistently heard a clear message: savers want to feel confident that their pension is aligned with their values and contributing to a better future.
“In 2024, PensionBee launched the Climate Plan in response to customer demand for investments that align with international climate agreements and prioritise green revenues. The Climate Plan supports the Paris Agreement’s goal of transitioning to a low-carbon economy by excluding fossil fuel producers and major polluters, while investing in companies that are actively reducing their carbon footprint over time. This offers customers a practical way to use their pensions as a force for good.
“What we’re seeing is a deeper shift in how people think about retirement savings. It’s no longer just about returns, but also about responsibility; the idea that your pension, often your largest pot of wealth, can be a powerful lever for change.
“That’s why we continue to focus on transparency and accessibility to ensure savers can see exactly where their money is going, understand the impact it’s having, and take action if this no longer aligns with their priorities. Whether that means switching to a more sustainable plan or simply becoming more engaged in how their investments are managed, we’re here to support those choices.”
Louisiana Salge, Head of Sustainability at EQ Investors
“Undoubtedly the biggest challenge over the past year has been President Trump’s re-election and the US’s subsequent withdrawal from the Paris agreement and various other commitments, frameworks, and organisations – setup to tackle some of the greatest social and environmental challenges in the world. Despite media attention on these negatives, sustainable investment is as important as ever.
“I believe, and this is in-line with EQ’s philosophy, that investors don’t just react to the world around us, but they influence it too. To make sure the asset managers we work with understand their role in mitigating systemic risks for our clients, I have spent the time since the election working with firms across the Atlantic to make sure their stewardship efforts continue to push for the change we need, mitigating real risks for our clients, including climate change impacts.”
You can find out more about our Good Egg companies here.
